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BUILDING A PADEL LEGACY
DECATHLON PREMIER PADEL ROTTERDAM
OPERATIONAL
EXCELLENCE
EVENT
ACTIVATION
BRAND
BUILDING
CONCEPT DEVELOPMENT
LET’S GO!
SMASH
LET’S GO!
BANDEGA
SMASH
LET’S GO!
SMASH
BANDEGA
BANDEGA
LET’S GO!
SMASH
LET’S GO!
BANDEGA
BANDEGA
LET’S GO!
SMASH
BANDEGA
LET’S GO!
Bringing to life the most entertaining sports event in the Netherlands. With this vision, we’re bringing Premier Padel to the Netherlands and Rotterdam. During this event, we aim to create a unique fan experience—one that blends the world of Padel with an almost American-style approach to marketing and fan activations. Through innovative collaborations with leading partners and our data-driven commercial strategy, we’re making this event an unforgettable experience.
LET’S GET READY TO SMASH!
IMPACT
/ PERFORMANCE
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Sponsorship revenue
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Ticketing revenue
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Building a fan database
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Increasing partner satisfaction
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Brand building
COMMERCIAL STRATEGY
Structurally increasing commercial revenue from ticketing and sponsorships, while developing a future-proof partnership model.
BRAND BUILDING
Creating a clear campaign image and positioning the Decathlon Premier Padel Rotterdam brand.
EVENT ACTIVATION
Creating a spectacular fan experience and partner activations during the event.
OPERATIONAL EXCELLENCE
Optimizing internal processes for greater efficiency.
OUR APPROACH
/ OUR IMPACT
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